Privacy Policy
Last updated: July 30, 2026
GoodWord ("we", "us") provides review-request software for local service businesses in the United States. This policy explains what we collect, why, and how it's used — for both business owners who sign up for GoodWord ("Business Users") and their customers who receive a review request ("Recipients").
Information we collect
- Business Users: name, email, business name and address, Google Business listing details, billing information (processed by Stripe — we never see full card numbers), and account activity.
- Recipients: name and phone number entered by a Business User (manually or via CSV import), message delivery status, and any feedback rating/comment a Recipient chooses to submit through our public feedback page.
How we use it
- To send review-request text messages on a Business User's behalf, via Twilio.
- To operate the public feedback page and, if enabled, the embeddable review widget.
- To process subscription billing, via Stripe.
- To send account-related email (e.g. negative-feedback alerts), via Resend.
- To display a Business User's public Google rating/review count on their own dashboard.
What we don't do
- We don't sell Recipient phone numbers or contact lists to anyone.
- We don't use Recipient phone numbers for marketing unrelated to the Business User's own review requests.
- We don't share feedback comments publicly unless the Business User explicitly approves that specific comment for the review widget.
Third parties we use to run the service
- Supabase — authentication and database hosting.
- Twilio — SMS delivery.
- Stripe — subscription billing.
- Resend — transactional email.
- Google Maps Platform (Places API) — business lookup at onboarding.
- Vercel — application hosting.
Data retention
We keep Business User and Recipient data for as long as the Business User's account is active, plus a reasonable period afterward for legal and accounting purposes. A Recipient who replies STOP is opted out immediately and permanently for that phone number.
Your rights
Business Users can access, correct, or delete their account data from their account settings, or by contacting support@goodwordapp.com. Recipients can request their data be deleted by contacting the business that texted them, or support@goodwordapp.com directly.
Children's privacy
GoodWord is a B2B product for business owners and is not directed at children.
Changes to this policy
We'll update the date at the top of this page when this policy changes and, for material changes, notify Business Users by email.
Contact
Questions about this policy: support@goodwordapp.com.